1.7.0 New Benchmark
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Modified on: Tue, 7 Nov, 2017 at 6:57 PM
We launch a brand new benchmark product keeping all the main functions of the previous product and offering new powerful ways to perform a competitors analysis. We highlight the main novelties:
It's now possible to compare data coming from different social networks in a single dashboard. Once set up the social profiles which define each competitor, it's possible to analyze the global social media activity easily breaking down the contribution of each social network.
We redesigned the KPI table improving the usability and offering visual trend indicators to better monitor the evolution of the metrics in time.
Now it's possible to get insights about the content published by each competitor, highlighting the best posts, the popular topics (tagcloud), the frequent #hashtags and the analyzing the websites where the competitors drive their traffic.
We also offer new powerful insights on the formats (photos/videos/links/...) that lead to social media success.
In this new version we also improve the way to access the content of the owned channels with a better selector of period and tools to select/filter data. Apart from this, we now offer a cleaner design of the Insights with helpful trend indicators.
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