1.8.3 Improvement in the measurement of Twitter Impressions and Reach
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Modified on: Tue, 12 Nov, 2019 at 7:04 PM
Finally we can offer precise data of Twitter Impressions coming directly from Twitter Analytics.
The impressions of all the tweets and replies published in the last 30 days are updated with a daily frequency. Paid impressions are not included in the statistics. This upgrade is reflected on the metrics collected starting from the 13th of October of 2019.
On top of what Twitter presents in its analytics, we keep offering some powerful additional related metrics:
An estimation of Reach (unique impressions)
An estimation of the Organic and Viral components for Reach and Impressions
Impressions and Reach of tweets mentioning your connected Social Profiles
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